{"id":648,"date":"2021-12-27T18:17:47","date_gmt":"2021-12-27T18:17:47","guid":{"rendered":"https:\/\/my-geranium.com\/?page_id=648"},"modified":"2026-02-23T15:02:59","modified_gmt":"2026-02-23T14:02:59","slug":"trade","status":"publish","type":"page","link":"https:\/\/pfe-trade.com\/en\/","title":{"rendered":"Trade"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_custom_heading text=&#8221;Opportunities for all industry sectors&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;pfe-small2&#8243; el_id=&#8221;angebote&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p style=\"text-align: center;\">At Pelargonium for Europe, we target your end customers directly by promoting the many benefits of geraniums through our extensive consumer promotion campaign.<\/p>\n<p style=\"text-align: center;\">This way, we continuously inspire new audiences, ensuring long-term sales of pelargoniums in future.<\/p>\n<p style=\"text-align: center;\">But here you\u2019ll also find a wealth of information to support your business directly, from product upgrades to sales presentation tips, trade care advice as well as point-of-sale materials, digital tools and resources for your marketing.<\/p>\n<p style=\"text-align: center;\">Find out how we can support you and widen your opportunities for pelargonium promotion. Get involved and explore our project.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243;][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;3755&#8243; img_size=&#8221;full&#8221;][vc_custom_heading text=&#8221;Do you grow pelargoniums?&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;pfe-small&#8221;][vc_column_text]As a producer you are the backbone of PfE campaigning: everything we do is with the goal of growing your sales via both B2C and B2B marketing. Here you\u2019ll find some of the additional ways you can benefit.[\/vc_column_text][vc_column_text]<a href=\"\/en\/producers\/\">Discover opportunities for producers &gt;&gt;<\/a>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;3757&#8243; img_size=&#8221;full&#8221;][vc_custom_heading text=&#8221;Do you sell geraniums?&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;pfe-small&#8221;][vc_column_text]Our goal is to encourage more consumers to fall in love with geraniums and to buy as many as possible each year. We offer a range of free marketing materials and resources to help you increase your sales.[\/vc_column_text][vc_column_text]<a href=\"\/en\/retailer\/\">Discover opportunities for retailers &gt;&gt;<\/a>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;3756&#8243; img_size=&#8221;full&#8221;][vc_custom_heading text=&#8221;Looking for press information?&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;pfe-small&#8221;][vc_column_text]If you\u2019re a trade journalist looking for the latest news, press releases and royalty-free photos, you\u2019ve come to the right place. We\u2019re always happy to support you with content, photography, and more. Find out what we can offer.[\/vc_column_text][vc_column_text]<a href=\"https:\/\/my-geranium.com\/press-releases\/\">Press information &gt;&gt;<\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;pfe-greenborderbox&#8221;][vc_column width=&#8221;2\/3&#8243;][vc_single_image image=&#8221;3758&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_custom_heading text=&#8221;Are you a breeder?&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;pfe-small&#8221;][vc_column_text]If you represent a breeding company and would like to find out how your support could benefit your business and the wider industry, get in touch.<\/p>\n<p>Project management<br \/>\nPelargonium for Europe GbR,<br \/>\nDr. Susanne Lux,<br \/>\nTelephone: + 49 2644 981333,<br \/>\nE-mail: <a href=\"mailto:susanne.lux@meclux.de\">susanne.lux@meclux.de<\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;75px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Who is behind Pelargonium for Europe?&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;pfe-small&#8221;][vc_column_text css=&#8221;&#8221;]PfE is the marketing initiative of European pelargonium breeders Florensis, D\u00fcmmen Orange, Selecta one, Syngenta Flowers, Elsner PAC, P. van der Haak Handelskwekerij. Under the umbrella of Green Marketing Europe (GME), Dr. Susanne Lux manages the Pelargonium for Europe campaign with a team of dedicated staff and freelancers. PfE partners with a wide network of talented agencies and freelancers to produce materials and deliver campaigns across 22 European countries.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3754&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;75px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;5590&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][\/vc_row]<\/p><\/div><div class=\"acf-fields-container\" data-post-id=\"648\" data-canto-acf=\"true\"><\/div><style>\r\n        .acf-fields-container {\r\n            margin: 2em 0;\r\n            width: 100%;\r\n            clear: both;\r\n        }\r\n        .acf-field-image {\r\n            margin: 1.5em 0;\r\n            position: relative;\r\n        }\r\n        .acf-field-label {\r\n            margin-bottom: 1em;\r\n        }\r\n        .acf-image {\r\n            max-width: 100%;\r\n            height: auto;\r\n            display: block;\r\n            margin: 1em 0;\r\n        }\r\n    <\/style>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_custom_heading text=&#8221;Opportunities for all industry sectors&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;pfe-small2&#8243; el_id=&#8221;angebote&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text] At Pelargonium for Europe, we target your end customers directly by promoting the many benefits of geraniums through our extensive consumer promotion campaign. This way, we continuously inspire new audiences, ensuring long-term sales of pelargoniums in future. But here you\u2019ll also find a wealth of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3764,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-parts\/pfe-trade.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-648","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/pages\/648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/comments?post=648"}],"version-history":[{"count":194,"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/pages\/648\/revisions"}],"predecessor-version":[{"id":5592,"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/pages\/648\/revisions\/5592"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/media\/3764"}],"wp:attachment":[{"href":"https:\/\/pfe-trade.com\/en\/wp-json\/wp\/v2\/media?parent=648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}